What is Tokyo Street Style ?

Live from Tokyo, the ever-changing fashion epicenter, our editorial team presents and decrypts the sharpest Japanese trends. Passionate and faraway from boring overseas clichés, our fashion, beauty, culture and lifestyle journalists are the proud ambassadors of creativity in all of its forms.

Based in the center of Tokyo, where numerous new trends take shape everyday, our editorial team is able to provide unprecedented and fresh informations directly from the fashion field! From the catwalks to Tokyo’s streets, from Japanese creators to European consumers and readers, our web magazine gives access and promote the latest Nippon trends and products to a large international audience.
Dedicated to all the fashionable aspects of Japan (fashion, beauty, arts…), Tokyo Street Style is a complete and reliable reference for all the Japanese lifestyle lovers.With original contributions added on daily bases and exclusive contents published on its Facebook page, TSS keeps its audience posted!

Our international team, mastering Japanese, English and French, is made of fashion insiders only: journalists, well-known bloggers, photographs and models, all benefiting both from precious knowledge and professional connections.
Created and edited by BMEDIA, a multi-skilled marketing mixed agency, Tokyo Street Style takes naturally advantage of all its intern services (mainly photo, graphic and web design, but also international trade, marketing and communications, motions graphics, etc.) and commercial partners : international brands, media groups, broadcasting networks…

In order to respond to our readers expectations, Tokyo Street Style’s team launched parallel projects.

Our team members


Mathieu BUGLET

CEO of BMEDIA, his vision and dedication made this project a reality. Former professional photographer, he also takes care of all our events all around the world.

EUropean market director


Director and editor in chief, she leads the team in all TSS projects : Magazine, box and marketplace. She is also the link between the Japanese and the European team.



Director from Japan, she leads all interaction with our japanese partners and is always in touch with our team overseas. Former professional singer, MC & Radio host.



A fashion addict from Paris. She is responsible of recently created plus-size section of TSS. She knows everything about Pocchari from Japan !



Singer / Author / Composer. You might have seen her in the Japanese TV show “Nodojiman The World”. Passionate about fashion, especially the Gyaru style, she is the leader of the French gal-unit Gyaransu.



Passionate about Japan and japanese fashion, she is one of the two leaders of the French Gal Unit Gyaransu. 3D artist and graphic designer, she turns her passion into a profession.



Master student in business school, she is passionate about Japan and studied there. She particularly likes aikidō and AKB48.



Currently in business school, she is always ready for a new adventure in a foreign country. Japan has moreover conquered its heart.